Servicio de transporte de pasajeros y de gestión de la aglomeración urbana basada en el enfoque integrado
Palabras clave:
Mercado de servicios de transporte de pasajeros, aglomeración urbana, problemas de funcionamiento y gestión del desarrollo, transporte de pasajeros, calidad de los servicios de transporte para la población, enfoque integrado, análisis FODA, análisis STEP, efecto de escenarioResumen
En este artículo, de acuerdo con los resultados del estudio de aglomeración urbana del territorio de Krasnodar, revelaron los problemas globales y locales del funcionamiento del mercado de servicios de transporte de pasajeros y el desarrollo que afectan la calidad de los servicios de transporte. Se propone una nueva clasificación de los mercados de servicios de transporte de pasajeros, que permite diferenciar
y optimizar una red de rutas de acuerdo con los requisitos de la demanda del consumidor. Se ha
formulado un enfoque integrado que integra el análisis FODA y las herramientas de análisis PEST
en un único sistema coherente que permite tener en cuenta los aspectos globales y locales del funcionamiento y desarrollo del mercado de servicios de transporte de pasajeros para resolver los problemas de gestión en las aglomeraciones urbanas. Se desarrolla el modelo matricial "CTON" ("Coordinación de servicios de transporte público"), que incluye una parte sustancial de las herramientas de análisis FODA
y PEST, cuyo uso permite identificar los componentes que afectan un funcionamiento eficaz y el desarrollo de los mercados de PTS sistemática y a propósito. Se llevaron a cabo análisis FODA y PEST, sobre la base de los cuales se determinaron y estructuraron los componentes de la matriz de KTON en el tema de varios tipos de mercados para el funcionamiento de PTS y la gestión del desarrollo en el ejemplo de las aglomeraciones urbanas del territorio de Krasnodar. Desarrollaron nomogramas de guiones universales para
optimizar una red de rutas, teniendo en cuenta el factor estacional de provisión de STP a la población y permitiendo ajustar el proceso de servicios de transporte para la población de manera funcional sobre la base de un balance de observación de beneficios para todas las partes interesadas -participantes de los mercados PTS (Cliente-Transportista-Consumidor).
Propusieron un modelo económico-matemático estimado, sobre la base del cual se determina un efecto económico integral absoluto a partir de una optimización de la red de rutas.
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