Modern problems of diversification of the activities of high-tech enterprises in the context of economic growth
The purpose of this article is to highlight the modern problems of diversification of production in the context of the General concept of economic growth and competitiveness of engineering enterprises.
The main objective of the study of diversification of high-tech enterprises is the analysis and practical use of methods for evaluating the processes under consideration to ensure their development in the future. In the era of orientation of enterprises towards an innovative development in the economy and the fullest use of production capacities, diversification allows expanding the planning considering changes in the market conditions of products and assessing the efforts of enterprises to improve their activities.
When conducting analytical and research work, the following methodological principles were used: integrity of the diversification policy; structuring of work; complexity; economic feasibility, prospects, etc. that need to be considered when building a unified strategy for the development of the enterprises.
The content of the study is determined by clarifying the concept of diversification and expansion of its application in the field of production, application of capital, production cooperation of the market aspect, technologies and others.
Modern types of diversification of production are considered in detail: nomenclature, assortment and innovative ones. The main reasons of diversification by modern machine-building enterprises are analyzed.
The document shows the main indicators determining the level of diversification of the enterprise and the efficiency of its implementation. Furthermore, this article studies the analysis of the dependence of the stages of the life cycle of goods of the enterprise. Also, it evaluates the concepts and indicators that divide the effectiveness of diversification and the prospects of its implementation. According to the results of the study, the authors concluded that it is necessary to develop methods that analyze the economic aspects of the types of diversification in machine-building enterprises.
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