Política industrial y comercial de la empresa: un estudio de los principios y métodos y su cambio en función de las características geográficas
Palabras clave:
política comercial, política industrial, actividades productivas, bienes de consumo, características geográficas.Resumen
El propósito de la investigación presentada es analizar los principios y métodos de las políticas industriales y comerciales de las empresas para la producción de bienes de consumo y sus posibles cambios según las características geográficas. El artículo aclara los conceptos y componentes de las políticas industriales y comerciales de las empresas, muestra su relación e independencia simultáneas. Sobre la base de una encuesta de expertos, se formularon y clasificaron los principios y métodos de la política industrial y comercial de las empresas productoras de bienes de consumo, según el propósito de su aplicación, se aclaró su contenido y se mostró su variabilidad según las características geográficas.
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Teslya, A.B. (2002). “Upravleniye naborom strategicheskikh zon khozyaystvovaniya predpriyatiya” [Managing a set of strategic business areas], extended abstract of Cand. Sci., St. Petersburg, Russia.
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Christiansen, J.A. (2000). “Building the innovative organization: Management systems that encourage innovation”. New York, NY: St. Martin’s Press.
Danilov, G.V., Voinova, E.S., Ryzhova, I.G. (2012). “Modelirovaniye vliyaniya assortimenta produktsii na osnovnyye pokazateli predpriyatiya” [Modeling the effect of the product mix on the company's key indicators]. Economic Analysis: Theory and Practice, 15, 40-46.
Geissbauer, R., Schrauf, S., Berttram, P., Cheraghi, F. (2017). “Digital Factories 2020: Shaping the future of manufacturing”. Retrieved September 17, 2018 from https://www.pwc.de/de/digitale-transformation/digital-factories-2020-shaping-the-future-of-manufacturing.pdf.
Glukhov, V.V., Balashova, E.S. (2014). “Organizatsiya berezhlivogo proizvodstva” [Lean Manufacturing Organization], 2nd ed. St. Petersburg, Russia: St. Petersburg State Polytechnical University.
Gorin, S.V. (2003). “Garmonizatsiya proizvodstvennoy i sbytovoy deyatel'nosti promyshlennykh predpriyatiy” [Harmonization of production and marketing activities of industrial enterprises], extended abstract of Cand. Sci., Voronezh, Russia.
Lantsman, E.N. (2006). “Teoreticheskiye osnovy garmonizatsii promyshlenno i torgovoy politiki predpriyatiya” [Theoretical bases of harmonization of industrial and trade policy of the enterprise]. Vestnik of Astrakhan State Technical University, 4(33), 54-58.
Larionov, M.V. (2014). “Sovershenstvovaniye mekhanizma ekologicheskogo audirovaniya v sisteme ekologicheskogo menedzhmenta” [Improvement of the mechanism of environmental auditing in the environmental management system]. Sciences about the Earth at the Present Stage, XI, 59-61.
Mezhetskaya, ?.?., Mezhetsky, A.N. (2015). “Sushchnost' i soderzhaniye promyshlennoy i torgovoy politiki” [Essence and content of industrial and trade policy]. Russian Entrepreneurship, 16(18), 2915-2925.
Ovcharov, A.O. (2014). “Metody ekonomicheskoy nauki i problema modelirovaniya” [Methods of economic science and the problem of modeling]. Issues of Economics, 15(591), 46-52.
Pilin, A.E. (2013). “Upravleniye effektivnost'yu predpriyatiya na rynkakh tovarov povsednevnogo sprosa” [Managing the efficiency of an enterprise in the markets of everyday goods], extended abstract of Cand. Sci., St. Petersburg, Russia.
Shilov, V.V. (2013). “Razrabotka adaptivnoy strategii promyshlennogo predpriyatiya na osnove stsenarnogo podkhoda” [Development of an adaptive strategy of an industrial enterprise on the basis of a scenario approach], extended abstract of Cand. Sci., Moscow, Russia.
Smolyanova, E.L. (2009). “Kontseptsiya garmonizatsii promyshlennoy i torgovoy politiki predpriyatiya” [The concept of harmonization of industrial and trade policy of the enterprise]. Vestnik of Tambov University: Humanitarian Sciences, 1, 288-296.
Teslya, A.B. (2002). “Upravleniye naborom strategicheskikh zon khozyaystvovaniya predpriyatiya” [Managing a set of strategic business areas], extended abstract of Cand. Sci., St. Petersburg, Russia.
Valitov, Sh.M., Safiullin, A.R. (2010). “Upravleniye konkurentnymi preimushchestvami pri provedenii promyshlennoy politiki” [Management of competitive advantages in the conduct of industrial policy]. Moscow, Russia: Economy.
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Publicado
2019-06-25
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Barmashov, K. S. (2019). Política industrial y comercial de la empresa: un estudio de los principios y métodos y su cambio en función de las características geográficas. Amazonia Investiga, 8(20), 242–250. Recuperado a partir de https://amazoniainvestiga.info/index.php/amazonia/article/view/91
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