Published 2024-11-30
Keywords
- economic theory, sharing economy, sharing consumption, sustainability, market.
How to Cite
Copyright (c) 2025 Svitlana Marushchak, Oleg Varenyk, Oleksii Zhuk, Grygoriy Shamborovskyi, Sergii Vasylyk
This work is licensed under a Creative Commons Attribution 4.0 International License.
Abstract
The sharing economy has emerged as a disruptive force, transforming how goods and services are accessed and utilized. This paper comprehensively analyzes the benefits, challenges, and impacts of the sharing economy on traditional markets. Through a systematic literature review, the study examines this collaborative model's economic, social, and environmental implications. Key findings highlight the increased efficiency and sustainability of resource utilization but also reveal challenges such as regulatory complexities and disruptions in conventional business models. The study underscores the need for holistic frameworks to protect stakeholders and ensure the sustainable growth of sharing economy platforms. Furthermore, it emphasizes the importance of continuous research to address emerging trends and challenges in this dynamic landscape.
Downloads
References
- Ahsan, M. (2020). Entrepreneurship and ethics in the sharing economy: A critical perspective. Journal of Business Ethics, 161(1), 19-33. https://doi.org/10.1007/s10551-018-3975-2
- Barron, K., Kung, E., & Proserpio, D. (2021). The effect of home-sharing on house prices and rents: Evidence from Airbnb. Marketing Science, 40(1), 23-47.
- Berg, L., Slettemeås, D., Kjørstad, I., & Rosenberg, T. G. (2020). Trust and the don't‐want‐to‐complain bias in peer‐to‐peer platform markets. International Journal of Consumer Studies, 44(3), 220-231. https://doi.org/10.1111/ijcs.12561
- Bibri, S. E., Krogstie, J., Kaboli, A., & Alahi, A. (2024). Smarter eco-cities and their leading-edge artificial intelligence of things solutions for environmental sustainability: A comprehensive systematic review. Environmental Science and Ecotechnology, 19, 100330. https://doi.org/10.1016/j.ese.2023.100330
- Boopathi, S. (2024). Implementation of green manufacturing practices in automobile fields: A review. In Sustainable Machining and Green Manufacturing (pp. 221–248). Wiley. https://doi.org/10.1002/9781394197866.ch11
- Botsman, R., & Rogers, R. (2010). Mine is yours: How collaborative consumption is changing the way we live. Tantor Marketing. Retrieved from https://tantor-marketing-assets.s3.amazonaws.com/sellsheets/1920_MineIsYours.pdf
- Cheah, C. W., Krajčík, V., & Koay, K. Y. (2024). Institutional entrepreneurs' roles in the international market expansions: evidence from the ride-hailing platforms. International Entrepreneurship and Management Journal, 20, 1377–1400https://doi.org/10.1007/s11365-024-00962-w
- Cornelissen, J., & Cholakova, M. (2021). Profits Uber everything? The gig economy and the morality of category work. Strategic Organization, 19(4), 722-731. https://doi.org/10.1177/1476127019894
- Crommelin, L., Troy, L., Martin, C., & Pettit, C. (2020). Is Airbnb a sharing economy superstar? Evidence from five global cities. In Disruptive Urbanism (pp. 37-52). Routledge. ISBN9781003010753
- Cui, L., Yang, K., Lei, Z., Lim, M. K., & Hou, Y. (2022). Exploring stakeholder collaboration based on the sustainability factors affecting the sharing economy. Sustainable Production and Consumption, 30, 218-232. https://doi.org/10.1016/j.spc.2021.12.009
- Davlembayeva, D., Papagiannidis, S., & Alamanos, E. (2020). Sharing economy: Studying the social and psychological factors and the outcomes of social exchange. Technological Forecasting and Social Change, 158, 120143. https://doi.org/10.1016/j.techfore.2020.120143
- El-Sayed, A. M. (2022). The interrelationship between niche marketing and competitiveness. International Design Journal, 12(3), 65-78. https://journals.ekb.eg/article_234783.html
- Foramitti, J., Varvarousis, A., & Kallis, G. (2020). Transition within a transition: how cooperative platforms want to change the sharing economy. Sustainability Science, 15(4), 1185-1197. https://doi.org/10.1007/s11625-020-00804-y
- Gerwe, O., & Silva, R. (2023). Inquiry into digital peer-to-peer platforms. In Research Handbook on Digital Strategy (pp. 177-193). Edward Elgar Publishing. https://doi.org/10.4337/9781800378902.00016
- Gruber, S. (2020). Personal trust and system trust in the sharing economy: a comparison of community-and platform-based models. Frontiers in psychology, 11, 581299. https://doi.org/10.3389/fpsyg.2020.581299
- Guzman, J., Murray, F., Stern, S., & Williams, H. (2024). Accelerating Innovation Ecosystems: The Promise and Challenges of Regional Innovation Engines. Entrepreneurship and Innovation Policy and the Economy, 3(1), 9-75. https://www.journals.uchicago.edu/doi/abs/10.1086/727744
- Hallem, Y., Ben Arfi, W., & Teulon, F. (2020). Exploring consumer attitudes to online collaborative consumption: A typology of collaborative consumer profiles. Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de l'Administration, 37(1), 82-94. https://doi.org/10.1002/cjas.1554
- Hamari, J., Sjöklint, M., & Ukkonen, A. (2016). The sharing economy: Why people participate in collaborative consumption. Journal of the association for information science and technology, 67(9), 2047-2059. https://doi.org/10.1002/asi.23552
- Henry, M., Schraven, D., Bocken, N., Frenken, K., Hekkert, M., & Kirchherr, J. (2021). The battle of the buzzwords: A comparative review of the circular economy and the sharing economy concepts. Environmental innovation and societal transitions, 38, 1-21. https://doi.org/10.1016/j.eist.2020.10.008
- Kahiluoto, H., Mäkinen, H., & Kaseva, J. (2020). Supplying resilience through assessing diversity of responses to disruption. International Journal of Operations & Production Management, 40(3), 271-292. https://www.emerald.com/insight/content/doi/10.1108/ijopm-01-2019-0006/full/html
- Khan, S. S. (2022). Real-Estate in the Digital Age: From AirBnB to Zealous Modern Farmers (Kind of AZ). In Business and Management in Asia: Digital Innovation and Sustainability (pp. 111-120). Singapore: Springer Nature Singapore. https://link.springer.com/chapter/10.1007/978-981-19-6418-3_7
- Kirchner, S., & Schüßler, E. (2020). Regulating the sharing economy: a field perspective. In Theorizing the sharing economy: Variety and trajectories of new forms of organizing (pp. 215-236). Emerald Publishing Limited. ISBN: 978-1-78756-180-9
- Koźlak, A. (2020). The relationship between the concepts of sharing economy and smart cities: the case of Sharing mobility and smart transport. International Journal of Sustainable Society, 12(2), 152-184. https://doi.org/10.1504/IJSSOC.2020.107894
- Li, C. Y., & Fang, Y. H. (2022). The more we get together, the more we can save? A transaction cost perspective. International Journal of Information Management, 62, 102434. https://doi.org/10.1016/j.ijinfomgt.2021.102434
- Liu, M., Brynjolfsson, E., & Dowlatabadi, J. (2021). Do digital platforms reduce moral hazard? The case of Uber and taxis. Management Science, 67(8), 4665-4685. https://doi.org/10.1287/mnsc.2020.3721
- Malik, R., Visvizi, A., & Skrzek-Lubasińska, M. (2021). The gig economy: Current issues, the debate, and the new avenues of research. Sustainability, 13(9), 5023. https://doi.org/10.3390/su13095023
- Marano, V., Tallman, S., & Teegen, H. J. (2020). The liability of disruption. Global Strategy Journal, 10(1), 174-209. https://doi.org/10.1002/gsj.1366
- Marenco, M., & Seidl, T. (2021). The discursive construction of digitalization: a comparative analysis of national discourses on the digital future of work. European Political Science Review, 13(3), 391-409. https://doi.org/10.1017/S175577392100014X
- Markman, G. D., Lieberman, M., Leiblein, M., Wei, L. Q., & Wang, Y. (2021). The distinctive domain of the sharing economy: Definitions, value creation, and implications for research. Journal of Management Studies, 58(4), 927-948. https://doi.org/10.1111/joms.12707
- Melnyk, Y., Dunayeva, L., Shelest, O., Shulga, M., & Ataieva, O. (2023). The impact of political stability on economic development after a military invasion: The experience of the countries of the Middle East and Southeast Asia. Amazonia Investiga, 12(69), 239–248. https://doi.org/10.34069/AI/2023.69.09.21
- Morewedge, C. K., Monga, A., Palmatier, R. W., Shu, S. B., & Small, D. A. (2021). Evolution of consumption: A psychological ownership framework. Journal of Marketing, 85(1), 196-218. https://doi.org/10.1177/0022242920957007
- Mouratidis, K., Peters, S., & van Wee, B. (2021). Transportation technologies, sharing economy, and teleactivities: Implications for built environment and travel. Transportation Research Part D: Transport and Environment, 92, 102716. https://doi.org/10.1016/j.trd.2021.102716
- Mukundhan, K. V. (2023). From Technological Innovation to Innovative Business Model Design. In Global Trends in Technology Startup Project Development and Management: From Innovation to Startup Creation (pp. 1-15). Cham: Springer International Publishing. https://doi.org/10.1007/978-3-031-40324-8_1
- Orel, Y., Khodykina, Y., & Chernova, T. (2023). Philosophy of the Future in the Context of Scientific and Pedagogical Workers Training and Artificial Intelligence Application. Futurity Philosophy, 2(1), 44–62. https://doi.org/10.57125/FP.2023.03.30.04
- Orhani, S. (2023). Philosophy of e-learning vs m-learning. Futurity Philosophy, 2(4), 4–23. https://doi.org/10.57125/FP.2023.12.30.01
- Pryimak, M., Kalyta, L., Sokolov, M., Vladyslav, K., & Krasnykov, Y. (2024). Innovative approaches to risk management in the field of public administration in Ukraine: Prospects and limitations. Amazonia Investiga, 13(74), 308–322. https://doi.org/10.34069/AI/2024.74.02.26
- Räisänen, J., Ojala, A., & Tuovinen, T. (2021). Building trust in the sharing economy: Current approaches and future considerations. Journal of Cleaner Production, 279(123724), 123724. https://doi.org/10.1016/j.jclepro.2020.123724
- Rohatiuk, I., Ivchenko, B.-Y., Kanfui, I., Solovyov, E., Yermenchuk, O., & Denysenko, O. (2024). Economic security of Ukraine in wartime: Challenges and prospects. Amazonia Investiga, 13(81), 78–85. https://doi.org/10.34069/AI/2024.81.09.5
- Rong, K., Li, B., Peng, W., Zhou, D., & Shi, X. (2021). Sharing economy platforms: Creating Sharing value at a business ecosystem level. Technological Forecasting and Social Change, 169, 120804. https://doi.org/10.1016/j.techfore.2021.120804
- Sanon, S., Sun, B., & Cosley, D. (2022, April). Privacy, surveillance, and power in the gig economy. In Proceedings of the 2022 CHI Conference on Human Factors in Computing Systems (pp. 1-15). https://dl.acm.org/doi/abs/10.1145/3491102.3502083
- Sadowski, J. (2020). The internet of landlords: Digital platforms and new mechanisms of rentier capitalism. Antipode, 52(2), 562-580. https://doi.org/10.1111/anti.12595
- Santos, G., Mota, V. F., Benevenuto, F., & Silva, T. H. (2020). Neutrality may matter: sentiment analysis in reviews of Airbnb, Booking, and Couchsurfing in Brazil and USA. Social Network Analysis and Mining, 10, 1-13. https://doi.org/10.1007/s13278-020-00656-5
- Shah, S. S., & Asghar, Z. (2024). Individual attitudes towards environmentally friendly choices: a comprehensive analysis of the role of legal rules, religion, and confidence in government. Journal of Environmental Studies and Sciences, 1-23. https://doi.org/10.1007/s13412-024-00913-5
- Shah, S. S., & Shah, S. A. H. (2024). Trust as a determinant of Social Welfare in the Digital Economy. Social Network Analysis and Mining, 14(79), 1-27. https://doi.org/10.1007/s13278-024-01238-5
- Shah, S. S., & Shah, T. (2023). Responsible consumption choices and individual values: an algebraic interactive approach. Mind & Society, 22(1), 1-32. https://doi.org/10.1007/s11299-023-00294-2
- Song, Y., Escobar, O., Arzubiaga, U., & De Massis, A. (2022). The digital transformation of a traditional market into an entrepreneurial ecosystem. Review of Managerial Science, 16(1), 65-88. https://link.springer.com/article/10.1007/s11846-020-00438-5
- Sturgeon, T. J. (2021). Upgrading strategies for the digital economy. Global strategy journal, 11(1), 34-57. https://doi.org/10.1002/gsj.1364
- Suprunenko, S., Pishenina, T., Pitel, N., Voronkova, A., & Riabovolyk, T. (2024). Analysis of the Impact of Globalization Trends in the Digital Economy on Business Management and Administration Systems of Enterprises. Futurity Economics&Law, 4(2), 131–147. https://doi.org/10.57125/FEL.2024.06.25.08
- Tan, Z. M., Aggarwal, N., Cowls, J., Morley, J., Taddeo, M., & Floridi, L. (2021). The ethical debate about the gig economy: A review and critical analysis. Technology in Society, 65, 101594. https://doi.org/10.1016/j.techsoc.2021.101594
- Tawalbeh, L. A., Muheidat, F., Tawalbeh, M., & Quwaider, M. (2020). IoT Privacy and security: Challenges and solutions. Applied Sciences, 10(12), 4102. https://www.mdpi.com/2076-3417/10/12/4102
- Tretiak, O. A., Khmelnykov, A. O., Batrymenko, O. V., Karashchuk, M., & Husieva, N. (2024). Paradigmatic dimensions of local public management research: The path to reliable managerial decisions. Amazonia Investiga, 13(76), 228–235. https://doi.org/10.34069/AI/2024.76.04.18
- Tripp, J., McKnight, D. H., & Lankton, N. (2023). What most influences consumers’ intention to use? different motivation and trust stories for uber, airbnb, and taskrabbit. European Journal of Information Systems, 32(5), 818-840. https://doi.org/10.1080/0960085X.2022.2062469
- Woo, H., Shin, D. C., Kim, N. L., Tong, Z., & Kwon, S. (2024). Can sharing with others whom consumers Can't see increase their sense of community? An examination of social presence on sharing platforms. Journal of Retailing and Consumer Services, 76, 103614. https://doi.org/10.1016/j.jretconser.2023.103614
- Zaitsev, S. (2023). Using Digital Tools to Increase the Competitiveness of Small Businesses (Experience of Full-Service Bakeries). Futurity of Social Sciences, 1(4), 75–90. https://doi.org/10.57125/FS.2023.12.20.05
- Zhu, X., & Liu, K. (2021). A systematic review and future directions of the sharing economy: business models, operational insights and environment-based utilities. Journal of cleaner production, 290, 125209. https://doi.org/10.1016/j.jclepro.2020.125209