RIAZ, K.; AHMED, P. D. R. Capturing attention through brand elements in televised commercials. Amazonia Investiga, [S. l.], v. 8, n. 21, p. 355–364, 2019. Disponível em: https://amazoniainvestiga.info/index.php/amazonia/article/view/112. Acesso em: 22 sep. 2025.